When you work on your PBN setup, you realize the most important rule about these networks: building PBNs is hard. Indeed, it takes a lot of time and effort, and this is also why so many people quit it when they don’t get fast results. This leads to another realization: you don’t want to lose it.

This is why people who buy high da domains and put a lot of effort into scraping their networks from nothing are especially careful with their content and SEO practices. It’s easy to attract Google’s attention with bad or blackhat SEO, with those things that Google hates.

This is why if you want to save your network, you have to consider the following rules:

  • Keyword stuffing is a no.
    Firstly, it doesn’t work as it did anymore. Secondly, did you really spent hundreds of dollars on aged domains (not counting those long hours you searched for those domains) to spoil your sites with this practice? Google doesn’t give you higher ranks if you put the same phrase in your text dozens of times. Remember, content is king.
  • Be careful with your anchors.
    All those people getting PBN links for sale, beware. If you’re using the same anchor for each link, you will be penalized. It was a common practice and a way for some to target a keyword, but now it’s an opportunity to catch de-indexation.
  • Never overlink.
    Let’s make that clear: Google loves quality links that will help your readers find something interesting, make your content richer or add another perspective. Those links easily enrich your link profile. However, if you’re linking to unrelated sites, you’re digging yourself a grave. Too many links will cause your site getting low ranks on many keywords. Low ranks also mean users will never find your site.
  • Don’t use the same keywords.
    Again, this won’t give you anything. Although, if Google views it as the keyword stuffing, you will get penalized. But using the same keywords actually makes your site appear in fewer results. That only makes it worse for
  • Avoid text-only content.
    People are searching for videos, images and infographics more and more. Now, many fall in love with e-books and podcasts. If you’re providing your users with text only, Google won’t be especially kind to you. It’s likely that your sites won’t get to be really popular.
  • Avoid duplicate content.
    Many people think that they can get a top class domain name, extremely reliable hosting for PBN and then relax when it comes to content. Again, as Google tries to make the user experience better, they promote unique and interesting pieces. So, if you’re just copying, you will always be below the original version.
  • Don’t buy link juice.
    Right, links are really important, but if you buy links coming from sites about history when you’re selling eco gluten-free bread will only hurt you. Incoming links have to from sites on relevant topics AND they have to come from quality sites.

Running a good PBN requires effort and you have to be especially careful with your SEO and link building practices. The best advice here is to stay low and be as “real” as possible. Promoting yourself in a way too obvious way is not the best idea.

Any Cardiff SEO specialist will tell you that if you want to get good results from your online marketing in the future, you have to start planning everything right now. Even in a small city, the most common and popular digital marketing practices have their power and to get decent results, you have to tackle different fields.

  1. Launch an Instagram page.
    You might think that a small business doesn’t need big social media presence, but you will understand how wrong that thought is if you turn to best SEO marketing agencies. Cardiff, at least its younger generation is there too, so if you’re not on Instagram, you’re losing clients. There are tons of opportunities for advertising.
  2. Facebook promotion.
    Did you know that you can invest only $5 and promote your post? That shouldn’t be a major thing, so try to choose the best content or something that could easily go viral and promote that one. Probably every SEO consultant in Cardiff advises this technique to their clients!
  3. Try e-mail promotion.
    If you’re still not using email promotion in 2017, there is something wrong with your strategy. Plenty of big businesses use email as a tool for their digital media campaigns and it works out for them. Some of those even send multiple emails per day! However, you have to be careful here, your e-mail newsletter should contain important information (e.g. if you own a hardware store, there should be information on the goods on sale/upcoming sales). If you’re going too far with your e-mail marketing, you will start losing people.
  4. Communicate on Twitter.
    Services that do digital marketing Cardiff often complain about different social media platforms that create new algorithms or toughen their rules for advertising. But Twitter is still a good tool for outreach. Searching with hashtags is fairly simple and doesn’t require any extraordinary skills, but can help you maintain a strong presence on social media. As a business owner, you will have to talk to people, ask questions, maybe communicate with others to get their opinion. Of course, link posting also counts here.
  5. Get involved with Youtube.
    When people seek SEO services Cardiff, they mostly work with content optimization. It’s a rare thing for someone to recommend Youtube as an optimization tool. However, you are killing two birds with one stone here, you can improve your content by using different videos and you will improve your ranks with the proper tags. Oh, even three birds, your audience will definitely appreciate you diversifying your content and will treat you more seriously.
  6. Don’t ignore Google+.

Yeah, it’s not the best platform for interacting with people or getting a new audience. But the majority of marketing companies (Cardiff based or nearby) tend to forget its bigger role: local SEO. Google+ presence will improve your SEO efforts and will make those more successful on a local level, which is exactly what you need.

It’s quite easy to run a marketing strategy when you have the right tools and know their importance. The only thing you have to do next is to start using those tools to increase your sales and profits. It’s crucial to remember that even the less popular tools like Google+ can make a big difference on a local level. And sometimes the local level is just what you need.

Before putting all your eggs in one basket and going for the first SEO services in Cardiff which sounds like a good idea, here are our suggestions for questions to ask your potential new marketing agency in Cardiff.

DO I WANT MORE THAN SEO SERVICES?

This is an important question, because more often than not, you will be wanting an SEO firm who can tie their work into the rest of your marketing strategy.

A lot of firms who do SEO, of course also work in all aspects of marketing, and so it might be to a Cardiff based digital agency, rather than just a pure SEO company you turn.

However, if all you want doing is SEO, then you might not necessarily need the firm with the flashiest website or even one that are at the top of the Google listings. People will usually seek out the best SEO firms for themselves, hence the lack of need to advertise.

CAN I CONTACT A PAST CLIENT?

Any SEO company worth their salt should be able to put you in contact with some either current or past clients, who can provide you with a reference.

Whilst we wouldn’t expect them to give you their entire client history, one or two happy customers should be easily found.

CAN YOU TELL ME YOUR WORST CLIENT EXPERIENCE?

You need to know how the person that you are thinking of hiring deals with difficult people and difficult scenarios.

WHAT WAS YOUR HARDEST JOB?

Ask the firm that you have in mind, how they dealt with an utter disaster.

Have they ever worked on a blacklisted or penalised site? How did they manage to turn the fortunes around of a company from such a bad starting point?

CAN I HAVE A COMPREHENSIVE WRITTEN QUOTE?

It is a good idea to have a full written quote, detailing a breakdown for all the charges that you will incur.

Don’t take a word of mouth offer or price – you need to know how much you will be charged overall and if there are any retainer fees.

ARE THERE ANY EXTRAS WHICH WILL BE ADDED TO THE PRICE?

Likewise, are there any ongoing charges or extras which you do not know about?

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WILL YOU TELL ME WHAT CHANGES YOU HAVE MADE TO MY SITE?

When an SEO company works on your site, they will inevitably change things. You need to know what they are doing to your site and why.

Make sure you understand any changes that they have made to your site, because when you both part company, you still need to understand how it works.

HOW WILL YOU IMPROVE MY RANKINGS?

Don’t beat about the bush when it comes to discussing results. Ask the provider how they will improve your website ratings. Do they promise to get you to number one in the Google rankings?

If they absolutely guarantee it, treat this claim with caution.

DO YOU USE BLACK HAT SEO PRACTICES?

It is essential that you know exactly what types of practice the SEO company will utilise on your site.

It is your site and your business. If you cannot afford to be de-indexed by Google, then it is up to you to find out exactly what methods they will employ.

WILL YOU DO A TECHNICAL SEO AUDIT?

A good SEO provider will mend any broken links and 404 errors and generally carry out a technical audit of your site. Make sure that the people you hire include this in their work.

WHAT HAPPENS AFTER WE PART COMPANY?

It is important to know who owns what on your website, after your time with the company has ended. Will they remove their content at the end of the contract?

We hope that these questions will stand you in good stead for hiring the right Cardiff SEO agency!!

So, the Wix SEO hero competition enters its final leg. It is already far too later for new entrants to this SEO hero challenge.

Just to recap, here are the basic rules of the SEO hero competition.

 

  • THE WEBSITE MUST BE IN ENGLISH

The website which is entered for the Wix SEO hero challenge must be in the English language.

  • THE DOMAIN MUST BE REGISTERED AFTER 16TH NOVEMBER 2016

Pre-existing domains may not be used for this SEO hero competition.

  • ENTRANTS MUST REGISTER BETWEEN 16 NOVEMBER AND 16 DECEMBER

So it is too late now for any more entries!

  • ADMIN KEYS MUST BE GIVEN TO WIX FOR GOOGLE ACCOUNTS

All entrants require to be registered with Google and have a Google analytics account, which Wix has the admin rights over.

  • THE COMPETITOR’S WEBSITE MUST ABIDE BY THE RULES OF GOOGLE

All the entrants must abide by the terms and rules that Google has, when it comes to ranking websites.

Why this is potentially contentious is discussed a little further on.

  • THE AIM IS TO RANK HIGHER THAN WIX FOR THE SEARCH TERM ‘SEO HERO’, SEO HERO MEDIA IS TRYING TO BEAT THIS COMPETITION.

The aim of the competition is to rank higher than the hosts, Wix, for the search terms ‘SEO hero’. But is this even possible?

 

HOW IS THE COMPETITION BEING JUDGED?

Well, this is the million-dollar question, or, to be more accurate, the $50000 question!

What is known is that the competitors must abide by the terms of Google search engine and not use any methods which Google would disapprove of.

The competition will exclude local search results and focus only on organic search results.

Any competitors not meeting the full conditions of the SEO hero competition will be notified by the moderator.

 

WHEN IS THE COMPETITION JUDGING PERIOD?

The period of time which this competition is to be judged in, is very nearly upon us.

Between March 13th and March 15th, the judging process will take place.

It will begin on the 13th March at twelve noon (time local to the moderator) and there will be a second search that day, performed at 8pm, local time.

In short, there will be two searches a day, undertaken at 12 noon and 8pm, per day of the competition period.

If there is no overall winner at the end, a final search will take place on the 16th March, at noon. Only the websites judged to be finalists, shall be considered for the winning entry.

 

SO WHAT ARE THE POTENTIAL PROBLEMS WITH THIS COMPETITION?

Well, apart from the fairly obvious fact that it will be very hard to outrank Wix, a company with two decades of experience, for the search term ‘SEO hero’ there is also some slight question about the methods of judging.

Exactly how will websites be judged to be complying with the Google guidelines could be problematic.

Some suggest a problem with judging of the links on the competing websites, could make it hard for judges to know whether these are ‘genuine’ links or ones that have been deliberately manipulated to boost rankings – something that is against the Google terms.

There may be other scams that determined wannabe search engine optimization winners will try, but one thing is for sure.

The competition may be hard, but all the competitors should be on an equal footing – except perhaps Wix!

PBN Setup Services as one of the major change in SEO industry

PBNs, or private blog networks, are a unique SEO strategy that can boost the number of views your website gets, and in turn, make you more money as well. A PBN is built up of several sites that link back to the main site. This is very effective for increasing traffic, because the more links a site has to it, the higher Google will rank them. With an effective PBN, you can see a major difference in the financial performance of your website, giving you a great return on investment.

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PBNs are quite difficult to build unless you are talented with computers and have a working knowledge of search engine optimization practices and algorithms. If you have the time and energy to build a PBN, you can save some serious cash and learn a lot about the processes of backlinking and building an optimized domain site. However, if you want a professional quality PBN built, there are a few different options that you can use.

Online PBN Company

There are many online businesses that specialize in PBN setup services like www.semjar.com. A quick web search will turn up hundreds of companies who focus on building effective PBNs very quickly. The advantage of using an online PBN company is that you can choose someone anywhere in the world – the work is all done online. By working directly with a company who specializes in PBN setup, you also know that you will get very high quality work done. PBN companies will be able to create a network that has no visible footprint and uses strong domains.

SEO Agencies

Many bigger SEO agencies also offer PBN services, such as SEMJar.com PBN setup service. You can opt for an SEO agency in your area, whom you will be able to meet with in person, or you can choose someone in another location and communicate entirely online. With an SEO agency, you will usually get a bigger, more established company than a PBN specialist. This may be preferable if your main goal is to find convenient payment options and highly efficient communication. However, bigger SEO agencies may not have as fast of a turnaround time as a PBN specialty company or a freelancer.

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Freelancers

To get high quality PBN setup services without a huge price tag, you can opt to hire a freelancer. You can look for someone in your area who specializes in these services using word-of-mouth, or you can use an online freelancing platform. There are many of these to choose from – you can find PBN freelancers on Upwork, Freelancer, Fiverr, Guru, Truelancer, and many more. The best thing about working with a freelancer is that you have more room to negotiate your budget. If you want a quality PBN created for an inexpensive price, this is likely your best bet.

It may take time for you to find the perfect specialist for your PBN setup project. However, once you get started, you will be amazed by what a great PBN network can do for your website. You will start to see a huge increase in traffic and views. This makes investing in a PBN a great choice.