Any Cardiff SEO specialist will tell you that if you want to get good results from your online marketing in the future, you have to start planning everything right now. Even in a small city, the most common and popular digital marketing practices have their power and to get decent results, you have to tackle different fields.

  1. Launch an Instagram page.
    You might think that a small business doesn’t need big social media presence, but you will understand how wrong that thought is if you turn to best SEO marketing agencies. Cardiff, at least its younger generation is there too, so if you’re not on Instagram, you’re losing clients. There are tons of opportunities for advertising.
  2. Facebook promotion.
    Did you know that you can invest only $5 and promote your post? That shouldn’t be a major thing, so try to choose the best content or something that could easily go viral and promote that one. Probably every SEO consultant in Cardiff advises this technique to their clients!
  3. Try e-mail promotion.
    If you’re still not using email promotion in 2017, there is something wrong with your strategy. Plenty of big businesses use email as a tool for their digital media campaigns and it works out for them. Some of those even send multiple emails per day! However, you have to be careful here, your e-mail newsletter should contain important information (e.g. if you own a hardware store, there should be information on the goods on sale/upcoming sales). If you’re going too far with your e-mail marketing, you will start losing people.
  4. Communicate on Twitter.
    Services that do digital marketing Cardiff often complain about different social media platforms that create new algorithms or toughen their rules for advertising. But Twitter is still a good tool for outreach. Searching with hashtags is fairly simple and doesn’t require any extraordinary skills, but can help you maintain a strong presence on social media. As a business owner, you will have to talk to people, ask questions, maybe communicate with others to get their opinion. Of course, link posting also counts here.
  5. Get involved with Youtube.
    When people seek SEO services Cardiff, they mostly work with content optimization. It’s a rare thing for someone to recommend Youtube as an optimization tool. However, you are killing two birds with one stone here, you can improve your content by using different videos and you will improve your ranks with the proper tags. Oh, even three birds, your audience will definitely appreciate you diversifying your content and will treat you more seriously.
  6. Don’t ignore Google+.

Yeah, it’s not the best platform for interacting with people or getting a new audience. But the majority of marketing companies (Cardiff based or nearby) tend to forget its bigger role: local SEO. Google+ presence will improve your SEO efforts and will make those more successful on a local level, which is exactly what you need.

It’s quite easy to run a marketing strategy when you have the right tools and know their importance. The only thing you have to do next is to start using those tools to increase your sales and profits. It’s crucial to remember that even the less popular tools like Google+ can make a big difference on a local level. And sometimes the local level is just what you need.

Let LEDs Shine A Light into Your Home This Summer

It doesn’t have to be Christmas to let the fairy LED strip lights sparkle and it doesn’t have to be like the Spanish Inquisition just to position a few inbouwspots buiten for garden or LED spotjes to enhance your interior look.

As this article will prove, the use of inbouw LEDspots and other types of spotlights, up lights and even LED inbouwspots dimbaar badkamer which are dimmable LED spotlights for your bathroom, can transform your previously work a day bathroom into a deluxe home spa, ripe for relaxation and pampering!

THE BATHROOM

Starting with what can often be the smallest room in the house, the loo or the bathroom might be a modestly sized space, which has to cram everything in. This can often mean that the lighting has been traditionally a tad basic, probably limited to just one bulb.

The good thing about LEDs is that they tend to be more waterproof than old fashioned incandescent bulbs, but please, do check that you are definitely installing badkamer inbouw led spots which are specifically meant for the bathroom area.

Recessed lighting can be used to great effect in the bathroom, to illuminate those dull spots and spotlighting in particular might shine a light onto those “task” areas such as the bathroom basin and mirror.

Once again, LEDs can take many forms here and LED strips can be a great way to illuminate your mirror in a pretty manner, which also helps with the application of make up as well.

LED strips as well as the correct sort of recessed and down lights might also be used around the bathtub, to enhance the glow as you relax.

As long as you have checked that these are the correct type to use in proximity with water, these may make a safer choice than candles.

THE LIVING AREAS

These days, the trend for lighting in communal areas is not to blind people with one or two extremely bright bulbs, focused only in the centre of the room, but to build up a gradual but layered effect all over the space.

Because also these days, more people are embracing open plan living, then we are seeing the re-emergence of the sitting- dining room or the dining- kitchen area. We are also seeing a shift towards just one downstairs living space comprising of lounge, kitchen and dining space.

If you are opting for this kind of treatment in your home, then it is important to open out the lighting to the task in hand.

TASK LIGHTING

Firstly you need to consider the practicalities of the lighting requirements for your space.

If this is principally the kitchen area then clearly, you are going to need enough light to see by, to prepare food.

In the olden days, a strip light flashed in an ugly manner from the kitchen, which made it too bright and impersonal.

Today, modern strip lighting does not have to be like that and newer fluorescent lighting is stylish, cost effective and even atmospheric.

LEDs have a big part to play in the kitchen lighting revolution and are highly useful as task lighting. With the correct use, your recesses could be brought back into the light, making your kitchen area look bigger and even cleaner!

Spotlighting is essential we think in any modern kitchen, but this is not the only potential use for LEDs.

AMBIENT LIGHTING

The other strength of LEDs in either the kitchen or living areas is to provide an ambient light, which is enough to see by comfortably, but does not dazzle or shine.

This has been made even more achievable by the advent of dimmable LEDs, which have improved manifold since their first inception.

In times gone by – and not even that long ago – dimmer switches often did not work with LED bulbs. The good news is that today they can get along just fine together, however, you do need to by a dimmer switch which is compatible with LEDs.

Ambient lighting is not just limited to dimmable LEDs, or even effective recessed lighting.

We love the new trend of LED strips illuminating areas no one ever thought to brighten up before.

How about running a strip along the stairs, to help see in the dark, or across the skirting boards?

LED strips have even been placed under the bed, perfect for kids who are scared of the dark!

These days, the options are not confined to one ‘main’ area light and a couple of table lamps. LEDs can transform your living areas into focused and separate zones when necessary, dimming to a comfortable glow when you want to unwind.

So, the Wix SEO hero competition enters its final leg. It is already far too later for new entrants to this SEO hero challenge.

Just to recap, here are the basic rules of the SEO hero competition.

 

  • THE WEBSITE MUST BE IN ENGLISH

The website which is entered for the Wix SEO hero challenge must be in the English language.

  • THE DOMAIN MUST BE REGISTERED AFTER 16TH NOVEMBER 2016

Pre-existing domains may not be used for this SEO hero competition.

  • ENTRANTS MUST REGISTER BETWEEN 16 NOVEMBER AND 16 DECEMBER

So it is too late now for any more entries!

  • ADMIN KEYS MUST BE GIVEN TO WIX FOR GOOGLE ACCOUNTS

All entrants require to be registered with Google and have a Google analytics account, which Wix has the admin rights over.

  • THE COMPETITOR’S WEBSITE MUST ABIDE BY THE RULES OF GOOGLE

All the entrants must abide by the terms and rules that Google has, when it comes to ranking websites.

Why this is potentially contentious is discussed a little further on.

  • THE AIM IS TO RANK HIGHER THAN WIX FOR THE SEARCH TERM ‘SEO HERO’, SEO HERO MEDIA IS TRYING TO BEAT THIS COMPETITION.

The aim of the competition is to rank higher than the hosts, Wix, for the search terms ‘SEO hero’. But is this even possible?

 

HOW IS THE COMPETITION BEING JUDGED?

Well, this is the million-dollar question, or, to be more accurate, the $50000 question!

What is known is that the competitors must abide by the terms of Google search engine and not use any methods which Google would disapprove of.

The competition will exclude local search results and focus only on organic search results.

Any competitors not meeting the full conditions of the SEO hero competition will be notified by the moderator.

 

WHEN IS THE COMPETITION JUDGING PERIOD?

The period of time which this competition is to be judged in, is very nearly upon us.

Between March 13th and March 15th, the judging process will take place.

It will begin on the 13th March at twelve noon (time local to the moderator) and there will be a second search that day, performed at 8pm, local time.

In short, there will be two searches a day, undertaken at 12 noon and 8pm, per day of the competition period.

If there is no overall winner at the end, a final search will take place on the 16th March, at noon. Only the websites judged to be finalists, shall be considered for the winning entry.

 

SO WHAT ARE THE POTENTIAL PROBLEMS WITH THIS COMPETITION?

Well, apart from the fairly obvious fact that it will be very hard to outrank Wix, a company with two decades of experience, for the search term ‘SEO hero’ there is also some slight question about the methods of judging.

Exactly how will websites be judged to be complying with the Google guidelines could be problematic.

Some suggest a problem with judging of the links on the competing websites, could make it hard for judges to know whether these are ‘genuine’ links or ones that have been deliberately manipulated to boost rankings – something that is against the Google terms.

There may be other scams that determined wannabe search engine optimization winners will try, but one thing is for sure.

The competition may be hard, but all the competitors should be on an equal footing – except perhaps Wix!

PBN Setup Services as one of the major change in SEO industry

PBNs, or private blog networks, are a unique SEO strategy that can boost the number of views your website gets, and in turn, make you more money as well. A PBN is built up of several sites that link back to the main site. This is very effective for increasing traffic, because the more links a site has to it, the higher Google will rank them. With an effective PBN, you can see a major difference in the financial performance of your website, giving you a great return on investment.

 blog

PBNs are quite difficult to build unless you are talented with computers and have a working knowledge of search engine optimization practices and algorithms. If you have the time and energy to build a PBN, you can save some serious cash and learn a lot about the processes of backlinking and building an optimized domain site. However, if you want a professional quality PBN built, there are a few different options that you can use.

Online PBN Company

There are many online businesses that specialize in PBN setup services like www.semjar.com. A quick web search will turn up hundreds of companies who focus on building effective PBNs very quickly. The advantage of using an online PBN company is that you can choose someone anywhere in the world – the work is all done online. By working directly with a company who specializes in PBN setup, you also know that you will get very high quality work done. PBN companies will be able to create a network that has no visible footprint and uses strong domains.

SEO Agencies

Many bigger SEO agencies also offer PBN services, such as SEMJar.com PBN setup service. You can opt for an SEO agency in your area, whom you will be able to meet with in person, or you can choose someone in another location and communicate entirely online. With an SEO agency, you will usually get a bigger, more established company than a PBN specialist. This may be preferable if your main goal is to find convenient payment options and highly efficient communication. However, bigger SEO agencies may not have as fast of a turnaround time as a PBN specialty company or a freelancer.

 heaven

Freelancers

To get high quality PBN setup services without a huge price tag, you can opt to hire a freelancer. You can look for someone in your area who specializes in these services using word-of-mouth, or you can use an online freelancing platform. There are many of these to choose from – you can find PBN freelancers on Upwork, Freelancer, Fiverr, Guru, Truelancer, and many more. The best thing about working with a freelancer is that you have more room to negotiate your budget. If you want a quality PBN created for an inexpensive price, this is likely your best bet.

It may take time for you to find the perfect specialist for your PBN setup project. However, once you get started, you will be amazed by what a great PBN network can do for your website. You will start to see a huge increase in traffic and views. This makes investing in a PBN a great choice.

The Consequences of Climate Change, and How They Affect Us

Climate change is a major problem that is affecting many people around the world, but there is a huge percentage of the global population that isn’t aware of what it is or how it works, or maybe even doesn’t believe in it. There are many ways that our earth is changing in addition to changes in temperature. Here are some of the biggest consequences of climate change that you may not have been aware of.

 flood

– Since our global temperatures are increasing, a huge percentage of the polar ice caps are melting. This results in rising water levels around the world, which could potentially be very detrimental to people living in coastal areas. It could increase flooding and make water transport and other related activities very difficult. Additionally, the melting of the polar ice caps means that the wildlife that calls this area home (such as penguins and polar bears) will no longer have a place to live.

ice– Increasing temperatures have meant that summers around the world result in heat waves and drier climates. Not only is this extremely uncomfortable for many people, but it is also very detrimental for our wildlife. Additionally, the summer season is lasting longer, as warmer temperatures around the world are now lasting well into fall. This heat can even cause wildfires to occur, which can destroy entire ecosystems and even encroach on urban areas. Finally, these drier climates can cause draughts, which cause plants to die and result in less drinking and bathing water for humans.

– Many people believe that climate change only involves temperatures getting hotter, but it actually results in more extreme weather patterns in all seasons. In the winter, many places have been experiencing record low temperatures, biting wind, ice storms, and huge amounts of snow. This was seen last year during the ‘polar vortex’ in the United States, and is resulted in closure for many businesses and schools, which is very detrimental to the economy.

– A huge number of wildlife species have not been able to cope with these huge changes to their environment, and therefore have had to migrate to other areas where they can survive. However, this is very harmful because it can disrupt the existing ecosystem in their new home.

 drought

– Because of all of these changes happening to our climate, our societies now have to compensate by developing new solutions to these problems. This results in damage to our economy, because we are spending so much money to create new institutions that can manage climate change, and meanwhile, many of our existing societal institutions and businesses lose money.

Overall, climate change is extremely detrimental to our planet in so many ways. It does not just affect our habitat, but also our modern society. It also hurts our plant and animal friends that co-exist with us. Because of this, climate change must be addressed as soon as possible to avoid even more problems in the future. With small day-to-day changes, we can make a big difference.